Can Free WordPress Themes Hurt My
SEO?
There are a large offering of free themes from WordPress but
most of them are beneficial for your website. However, there are some themes
that are known to affect SEO adversely. You just have to be extra careful while
choosing WordPress themes to prevent any harm to your SEO efforts.
Look for elements of spam in WordPress themes that are given
away as a part of a link network. They can affect your organic search
visibility. To remain on the safer side, avoid choosing themes that do not
allow removal of links. Also keep away from themes that are patched against
security risks or upgraded for releases of the future.
While reviewing WordPress themes, always look for feedbacks
and comments from the community or users. This can give you a fair idea about
the reputation of theme developers. As far as possible, choose WordPress themes
that are designed to comply with Google’s guidelines. The theme should also be
mobile friendly and have a good number of SEO features such as fast loading and
good coding. You can easily check these features on the demo site. The best way
to judge whether a WordPress theme is good enough is to find out whether it
follows best industry standards and practices.
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